Tag: Male Shoppers
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Retail for Men: Targeting male shoppers – Part 2
In my last post, I shared some insight into the changing men’s market and the basic differences between female shoppers and male shoppers. So now, how does Holt Renfrew’s first stand-alone men’s store shape up relative to the male shopper? Holt Renfrew has already recognized the unique state of mind of male shoppers, by giving…
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Men’s Retail: Targeting male shoppers
After much anticipation, Holt Renfrew opened their first stand-alone men’s store a couple of weeks ago on coveted Bloor St. in Toronto. Only a block away from their flagship, the men’s-only store is a brave new venture targeting male shoppers with an approach directly suited to men. Why now? There is change afoot. Retailers have…