Tag: Display Windows
-
War of the holiday windows
When it comes to holiday windows it can be all out war. For retailers, holiday windows are not just about celebrating the season; they are about winning over shoppers. Today, many chain stores and independent retailers have forgone elaborate displays, instead turning to a minimal approach, relying on large scale graphics, catchy verbiage and select…
-
Display windows: TIFF on display
Storefronts may be billboards that express retailers’ brands but it is display windows that ultimately speak directly to the shopper on a more intimate level. Display windows are an opportunity for the retailer to make a compelling statement that captivates the shopper’s attention, generates excitement and entices customers into their stores. They are…